I’ll be the first to admit how surprising the popularity and success of ETF’s such as QYLD, RYLD, and XLYD have been. In hindsight, I’m not sure what was so surprising about their success given the super high dividend yields these ETF’s will pay to investors. With that being said, I want to offer everyone a big warning in regards to these investments! Particularly in regards to using the stock investing lingo such as “dividend yield”. I will explain more in the video, but please understand the term “dividend yield” is not as simple as it appears. I should also note that I am an investor in QYLD within my retirement, so in no means am I here to bash QYLD or any other of these ETF’s. My goal with this video is to ensure that you understand how these ETF’s are actually working as investments. From my observations, there are some very strong believers in these ETF’s (almost a cult-like following), and for those people I hope to shed a little more light. For those of you who are vaguely familiar with QYLD and are currently researching whether you should make an investment, this video will give you some additional data points to consider. There is no such thing as a “holy grail” in the investment world, so let’s discuss these ETF’s and what you as an investor need to be aware of.

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